cantabrico02

Cantábrico Fishmongers

Project title: A fresh look | Client: Cantábrico Fishmongers | Date: 2013 We have recently completed the visual corporate identity for “Cantábrico arraindegiak”, a new fishmongers that has opened in Durango. The objective was to connect the sea and fish concepts, achieved in the logo marque by uniting the colours of the sea, waves and the emblematic tuna. In addition to the logotype, we also worked on the interior design of the shop, incorporating waves into the decoration as well as a large mural that shows old Basque fishermen of Bermeo at work. (images to follow). The new identity has been applied across other brand elements including uniforms, packaging and business stationery. ...

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Emun

Project title: Euskara and social innovation  |  Client: Emun |  Date: 2013 The EMUN cooperative has been promoting the Basque language in the workplace for over 15 years. They now offer a comprehensive service covering language, culture, immigration and social inclusion. di-da was contracted to strategically reposition EMUN as the leading consultancy in its field. The EMUN brand has been strengthened through a detailed brand audit, a comprehensive communications strategy and a completely new visual identity, all under the banner of their new tagline that is intrinsically connected to EMUN's roots: “Euskara and social innovation”. ...

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ibi

The Basque Biosphere

Project title: Love your bisphere  |  Client: Ikastola Seber Altube |  Date: 2013 The Basque school, Seber Altube are spearheading the 2014 Ibilaldia campaign, with the aim of bolstering the sense of pride in the Basque language among the local residents of the Busturialdea region. Taking into account that the school is situated in the beautiful and protected Urdaibai nature reserve, we created the slogan "Euskararen bihozfera". It is a play on words meaning 'Basque biosphere', but the word 'biozfera' is itself a fusion of 'biosfera' (biosphere) and 'bihotza' (heart), to reinforce that we love the Basque language, in all its richness. To develop the corporate identity we held a creative workshop at the school, inviting students and parents alike to illustrate what the Basque language means to them. The result is a reflection of the unified strength in defending this ancient tongue, coupled with a colourful portrait of the joy in life. This...

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et1

Emakume Txokoa

Project title: Empowering change  |  Client: Arrasateko Emakume Txokoa |  Date: 2013 In line with their 10th anniversary, the Women's support group from Mondragon chose to give their identity a facelift. The new logotype celebrates the empowering of women that is at the heart of the work of Emakume Txokoa. The message is from the inside-out, from their centre of work to the people of the town. The tagline "empowering change" is a call to the women of Mondragon to take charge in order to instigate change in Basque society. A change that defends the democratic rights of women. ...

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Mendraka Txakoli

Project title: A blinding wine!  |  Client: Mendraka Winery |  Date: 2013 The Mendraka Txakoli (Basque white wine) has very literally risen from the ashes. After a fire gutted the farmhouse in 2010, this Basque winery is back with an improved quality wine and a label with more to it than meets the eye. In designing the new label we cleaned up the typeface and simplified the symbol. The label is printed on a titanium stock, reflecting the fermenting tanks that house this magical and award-winning wine. To add a further twist we included the name Mendraka Txakoli in Braille to cater for the blind community of wine connoisseurs. ...

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